UI design is what makes an interface beautiful. The sign of a powerful and effective UI design is an interface that streamlines your user through a company’s unique sales funnel like an invisible guide. It empowers your users to complete goals, leaving them happier, more satisfied and highly engaged.User interfaces are the access points where users interact with designs.
They come in three formats:
- Graphical user interfaces (GUIs)—Users interact with visual representations on digital control panels. A computer’s desktop is a GUI.
- TVoice-controlled interfaces (VUIs)—Users interact with these through their voices. Most smart assistants—e.g., Siri on iPhone and Alexa on Amazon devices—are VUIs.
- Gesture-based interfaces—Users engage with 3D design spaces through bodily motions: e.g., in virtual reality (VR) games.